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8 Week 'Online Marketing & Social Media' (Sandyford): Begins Thu, 10th April

(13 Feb 2011)

COURSE TITLE:       'Online Marketing & Social Media for Business'
START DATE:            Thursday, 10th April 2014

DURATION:                8 Weeks. Evenings (6.30-9.30pm). 
                                    Includes Tea/Coffee/Refreshments Break.
VENUE:                      The Beacon Hotel, Sandyford, Dublin 18. 
  €150 per particpant 

Who should attend this Course?

This course is designed for the owners of existing small businesses
as well as for individuals who are looking to start a new business.

Through each of the 8 modules, participants will be guided on how best to develop and execute a customised online and web marketing strategy for their business. The course is delivered by experienced online marketing practitioners.

Participants are asked, where possible, to bring a laptop to each session.

The course runs from Thursday, 10th April to Thursday, 22nd May 2014.

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'Online Marketing & Social Media for Business'
- Course Content (Week by Week*)


Session 1

Thu, 10th April

Introduction: Overview of Social Media & Internet Marketing

Session 2

Thu, 17th April

Search Engine Optmisation

Session 3

Thu, 24th April

Google Online Advertising
(Group exercise to create a campaign)

Session 4

Thu, 1st May

Social Media Part 1:
Facebook, YouTube & Twitter

Session 5

Thu, 8th May

Social Media Part 2:
LinkedIn, Blogging & Pinterest

Session 6

Thu, 15th May

e-mail Marketing

Session 7

Thu, 22nd May

Google Analytics, Location Based Services, Google Tools, Management & Automation Tools, Mobile Applications 

Session 8

Thu, 29th May

Digital Marketing Strategy Session

* Please note that changes to the running order of the these sessions may be made.

'Online Marketing & Social Media for Business' Course - How it is Delivered

This course features group work, individual tasks, presentations and Q&A. The goal of the course is to equip participants with knowledge and skills which they can put to productive use in their businesses.

Book Your Place

Course Fee is €150 per person and is payable prior to course commencement.
Places are strictly limited. To Book & Pay for a place now, simply follow the link below.
For help, contact Lisa Brown on (01) 494 8400. 


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