COURSE TITLE: 'Online Marketing & Social Media for Business'
START DATE: Thursday, 11th April 2013
DURATION: 8 Weeks. Evenings (6.30-9.30pm).
Includes Tea/Coffee/Refreshments Break.
VENUE: The Beacon Hotel, Sandyford, Dublin 18.
Who should attend this Course?
This course is designed for the owners of existing small businesses as well as for individuals who are looking to start a new business. Through each of the 8 modules, participants will be guided on how best to develop and execute a customised online and web marketing strategy for their business. The course is delivered by experienced online marketing practitioners.
Participants are asked, where possible, to bring a laptop to each session.
The course runs from Thursday, 11th April to Thursday, 30th May 2013.
'Online Marketing & Social Media for Business'
- Course Content (Week by Week*)
DLRCEB's 8 WEEK 'ONLINE MARKETING & SOCIAL MEDIA FOR BUSINESS' OUTLINE
Session 1 | Thu, 11th April | Introduction: Digital Marketing Uncovered |
Session 2 | Thu, 18th April | Search Engine Optmisation & Pay Per Click (PPC) Marketing
|
Session 3
| Thu, 25th April | Digital Marketing Analytics |
Session 4 | Thu, 2nd May | Email Marketing |
Session 5 | Thu, 9th May | Social Media Marketing: Part 1
|
Session 6 | Thu, 16th May | Social Media Marketing: Part 2 |
Session 7 | Thu, 23rd May | Mobile Marketing & Digital Marketing Planning |
Session 8 | Thu, 30th May | Planning a Digital Marketing Strategy |
* Please note that changes to the running order of the these sessions may be made.
'Online Marketing & Social Media for Business' Course - How it is Delivered
This course features group work, individual tasks, presentations and Q&A. The goal of the course is to equip participants with knowledge and skills which they can put to productive use in their businesses.
Book Your Place
Course Fee is €150 per person and is payable prior to course commencement.
Places are strictly limited. To Book & Pay for a place now, simply follow the link below.
For help, contact Lisa Brown on (01) 494 8400.